Project Based Manila | Freelance Digital Marketing Communications

‘How Creativity Works’: It’s All In Your Imagination

projbm — Thu, 03 May 2012 10:06:20 +0000

What makes people creative? What gives some of us the ability to create work that captivates the eyes, minds and hearts of others? Jonah Lehrer, a writer specializing in neuroscience, addresses that question in his new book, Imagine: How Creativity Works.

Lehrer defines creativity broadly, considering everything from the invention of masking tape to breakthroughs in mathematics; from memorable ad campaigns to Shakespearean tragedies. He finds that the conditions that favor creativity — our brains, our times, our buildings, our cities — are equally broad.

Lehrer joins NPR’s Robert Siegel to talk about the creative process — where great ideas come from, how to foster them, and what to do when you inevitably get stuck.

More here –> http://www.npr.org/2012/03/19/148777350/how-creativity-works-its-all-in-your-imagination?sc=fb&cc=fp

About

projbm — Wed, 11 Apr 2012 10:18:38 +0000

Welcome to our Company

Established in 2008, Project Based Manila is a marketing and communications company offering a new brand of services; providing innovative, game-changing means to share clients’ messages to an increasingly tech-savvy audience.

Headquartered in Manila (Philippines), a burgeoning city of creative talents and strategic minds, we support an impressive portfolio with turnkey solutions for marketing communications. These include the conceptualization, development, production and media distribution of contents, graphic and multimedia designs, web development, local and mobile marketing, search marketing and social media.

As long as the offshoring and homeshoring industry continues to grow, so are we. Join us as we expand: be our client or be our talent. Let’s work together!

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What is Lorem Ipsum?

projbm — Wed, 11 Apr 2012 08:58:47 +0000

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.